WHO WE ARE
We are Merli Marketing, a marketing agency for small and medium-sized companies. We develop solutions that enhance brands, products and services, achieving gains in the perception of value in the minds and hearts of consumers, so that our clients can be more profitable and competitive.
HOW WE DO IT
1. MARKETING CONSULTING
Our work starts with marketing consulting. This initial stage is based on the business plan and desired outcomes. We evaluate the client’s communication, competition, target audience, and the products and services offered.
2. MARKETING DIAGNOSTIC
From this consultative analysis, we prepare a diagnostic report where we highlight the critical points of the marketing communication and areas for improvement.
3. ACTION PLAN
Next, we develop a proposed action plan that outlines the tasks to be implemented, timelines, and the necessary investments for executing the marketing actions.
4. ACTION PLAN IMPLEMENTATION
Upon approval of the proposal, we implement the marketing action plan according to the established schedule.
5. PERFORMANCE ANALYSIS
We monitor the results obtained and make adjustments to the communication as needed. This way, our clients can track all actions and outcomes with predictability and quality.
Sérgio Merli is the head of Merli Marketing . With over three decades of experience in the market, he has accumulated extensive professional experience, developing projects for companies such as Bosch, Votorantim, SESC, SESI and Melhoramentos.
With a solid background, Merli is a Graphic Arts Technician from SENAI, studied Advertising and Marketing at Escola Superior de Propaganda e Marketing – ESPM and he has a postgraduate degree in Digital Marketing and e-commerce from SENAC.
Merli is also an author. He has written and illustrated more than 10 books published by Melhoramentos, Suinara, Paulus and SESI-SP.